EXCLUSIVE: Rs. 300 crore blockbuster Hanuman Ansh to have a UNIQUE success bash in Mumbai; guests to be served ONLY pure veg, satvik food
Here's the latest box office buzz making the rounds:
A source told Bollywood Hungama , “The success party of Hanuman Ansh will take place over the weekend in Mumbai. The entire team of the movie, including the producers, director Vishal Chaturvedi and the star cast, will be present in full force. Representatives of Cinepolis India, which distributed the movie, will also be in attendance. After all, they played an important role in the movie's success by ensuring that it received a proper theatrical rollout.”
Adding to this, The source continued, “However, this won't be your typical movie success bash. Interestingly, no alcohol or non-vegetarian food will be served at the party. Instead, guests will be treated to pure vegetarian, satvik food, in keeping with the beliefs of the team and the spiritual theme of Hanuman Ansh . The makers want the celebration to reflect the values and sentiments associated with the movie.”
Meanwhile, Hanuman Ansh chronicles the life of Neeb Karori Baba, aka Neem Karoli Baba. Shobhinaw Satyaa plays the titular role in the movie, which also stars Chandan K Anand, Anil Rastogi, Bhagvandas Patel, Nikhil Dubey, Purnima Tiwari and others. The movie is expected to be the first instalment of a three-part series.
Notably, In a recent interview, one of its producers, Namrata Singh, revealed for the first time the movie's actual budget and a detailed break-up of its expenses. She told The Economic Times, “The movie was made at a total cost of Rs 1.7 crore rupees. Haldiram’s provided Rs 1.25 crore rupees towards prints and advertising (P&A) as part of the co-production arrangement. Of the P&A budget, we spent approximately Rs. 65-70 lakhs on marketing, with the remaining amount going towards the rollout. We wanted to ensure that the movie remained in theatres for three weeks, which involved an additional expenditure of over Rs. 40 lakhs. The overall expenditure, including production and P&A, was approximately Rs. 2.95 crores or close to Rs. 3 crores.”
Source: Bollywood Hungama