Alia Bhatt outranks Deepika Padukone, Rashmika Mandanna with ₹892 crore brand value; ahead of Ranbir Kapoor too
Here's the latest box office buzz making the rounds:
Bollywood star Alia Bhatt has once again shown that her stardom is not just limited to the silver screen. While Shah Rukh Khan has claimed his No. 1 ranking in Kroll's Star Brand Valuation Report 2025, one of the biggest highlights of this year's rankings has been the rise of Alia as the most valuable star brand of female stars in India, surpassing Deepika Padukone and Rashmika Mandanna.
Adding to this, Alia Bhatt surpasses Deepika, Rashmika and Ranbir with $93.9 million brand value in 2025 rankings. (AFP) Alia Bhatt is a valuable female star brand According to Kroll's Star Brand Valuation Report 2025, Alia Bhatt went onto secure the sixth position in the rankings with her brand valuation of $93.9 million (approximately ₹ 892 crore rupees).
Meanwhile, She became the highest-positioned woman among all the celebrities and is placed higher than many male actors including her husband Ranbir Kapoor , who is ranked 10th in the list with the valuation of $80 million (approximately ₹ 761 crore rupees). The only other female star in the top 10 list is Deepika Padukone, who ranks in seventh position, with a brand value of $89.2 million (approximately ₹ 849.35 crore rupees).
Notably, The increasing value of Alia’s brand image is a result of more than just her successful acting career. In recent years, she has successfully managed to establish a credible portfolio of endorsements, increased her global footprint, and even carved out a name for herself as a businesswoman. However, her last two films, Jigra and Alpha, majorly underperformed at the ticket-window. Jigra, rolled out in 2024, collected barely ₹ 31.98 crore rupees in net collection in India. Whereas, Alpha, which rolled out in July 2026, collected ₹ 58.78 crore rupees in net.
As per the latest buzz, With more than 85 million followers on Instagram, Alia was listed as the second-most influential star worldwide on Instagram, beating other actors like Dwayne Johnson and Jennifer Lopez.
In further updates, After Alia and Deepika, the 12th position was taken by Rashmika Mandanna, whose brand value amounted to $75.2 million (around ₹ 715.91 crore rupees), moving up from her previous 15th position in 2024. This steady improvement is owed to her success in the pan-India movies that she has been a part of and increasing popularity in other industries too. Her collaboration with international brands such as Swarovski has only added to her charm.
On top of that, With a brand value of $61.8 million (approximately ₹ 588.29 crore rupees), Kareena Kapoor Khan managed to clinch the 15th spot in the 2023 ranking, down from 11th place in 2024. Despite having been in the business for over two decades now, Kareena is the only female star of her generation who makes it to the list of top 25 celebrities. Her longstanding association with brands like Puma, Uniqlo, and Lux, along with her own entrepreneurial success with Quench Botanics, a Korean beauty brand, has ensured that she continues to retain her commercial clout.
Ranking 17, Kiara Advani has a brand value of $51.9 million (approximately ₹ 493.64 crore rupees). A decline of four positions from the 13th spot she held in 2024, she still commands a good presence in the commercial world, thanks to her movies and brand endorsements.
Source: Hindustan Times