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Remove Kala Hiran teaser, promotional content linked to Salman Khan, Delhi HC directs: ‘Reputation once lost is lost’

Remove Kala Hiran teaser, promotional content linked to Salman Khan, Delhi HC directs: ‘Reputation once lost is lost’

Here's the latest update from the Bollywood world:

In a big relief to star Salman Khan , the Delhi High Court has directed the removal of the teaser and several online links related to the soon-to-release Hindi movie Kala Hiran : The Battle for Legacy. The court held that the promotional material of the movie prima facie linked Salman with the 1998 blackbuck poaching case and could adversely affect his reputation.

Adding to this, A still from the teaser of Kala Hiran. Kala Hiran teaser to be taken down Hearing Salman Khan's application seeking an interim injunction against the rollout, promotion and publicity of the movie, Justice Jyoti Singh also indicated that interviews given by the movie's producer, Amit Jani , would be directed to be taken down.

Meanwhile, “This must stop,” the court orally remarked during the proceedings. “Reputation once lost is lost.” The court added that the promotional material appeared to connect the star with the Lawrence Bishnoi row.

Notably, Gangster Lawrence Bishnoi has repeatedly targeted Salman over the last few years, sending numerous death threats, calling for Salman to ‘apologise’ for his alleged role in the blackbuck poaching case.

As per the latest buzz, The star's case hinged on the claim that the movie's teaser, posters and related promotional material unmistakably identify the star despite not naming him directly. The plea shared that the teaser depicts a lookalike wearing Khan's signature blue bracelet, making him readily identifiable to the public. Salman contended that the movie is based on the 1998 blackbuck hunting case and falsely portrays events associated with him, causing serious prejudice to his reputation. He has also argued that the movie seeks to commercially exploit his identity and public persona without his consent.

In further updates, In addition, his plea further alleged that the movie's producer, Amit Jani, has explicitly connected the project with the blackbuck case and gangster Lawrence Bishnoi during interviews, social media posts, and public statements in an attempt to generate publicity. for the movie.

On top of that, Salman claimed that the movie infringes on his personality and publicity rights, even though his name is not used in the movie. However, he added that the posters, teaser and other promotional material contain clear visual and contextual references that make him readily identifiable.

The teaser also showed a character resembling the star holding a gun. Salman's plea shared that this created a misleading impression, as he was acquitted in the Arms Act case connected to the 1998 blackbuck poaching incident.

Source: Hindustan Times